We open on a group of young boys and girls sneaking around the city at night, having fun. They stop at a bus stop. While the girls sit down on the bench at the bus stop, the two boys sit down on a sofa that stands beside a pile of junk next to the bus stop. The group of youths take things from the pile of junk and start to re-furnish the bus stop. They pull out an old curtain and fix it infront of the citylight at the bus stop. The sofa they were sitting on is moved in the bus stop and the girls decorate it with old umbrellas.
Two boys have also found a large old German painting among the junk. They fix the picture above the timetable at the bus stop with sticking tape. Amused by their idea, they also sit down on the sofa. The next day passers-by and people waiting for a bus pause astonished at the bus stop and admire its alternative decoration. A slightly puzzled passer-by, an old man, admires the re-decorated bus stop. All of the sudden he notices something lying on the floor.
Slightly insecure he bends down to pick it up. Then he turns around to find someone who might have lost this item – but in vain. Then he takes a closer look at it: it is a bracelet with a lettering: The elderly man holds the bracelet in his palm and looks at it. The lettering on the bracelet reads: “MAKE THE DIFFERENCE“, it is engraved in capitals. The last shot will be a still of one item from the video (e.g. side table) on which the products and bracelets are placed. The lettering “Make The Difference” and the PUMA logo will complete the last shot.difference“. The last shot will be a still of one item from he video (e.g. toolbox) in which the products and bracelets are placed.
The lettering “Make The Difference” and the PUMA logo will complete the last shot.
Storyboard
